Speaking to investors, Hasbro CEO Chris Cocks claims they want to be known as more than just a company that makes toys, but one that’s about “games, IP and toys.” In terms of gaming, Cocks states they are aiming to release 1-2 titles annually starting as soon as late 2025, and the company is allocating $125 million a year in capital spend to use on video games.
According to Cocks, “games like Baldur’s Gate 3 show us what the future looks like,”referring to Larian Studio’s hit RPG, which is based on the Dungeons & Dragons license (yes, also owned by Hasbro).
According to Cocks, “games like Baldur’s Gate 3 show us what the future looks like,”referring to Larian Studio’s hit RPG, which is based on the Dungeons & Dragons license (yes, also owned by Hasbro).
Hasbro Plans to Shift 1-2 Titles Annually as Soon as 2025, Wants to Redefine Itself as "Games, IP, Toys" Company - MP1st
Toy company Hasbro is seeking to release 1-2 video games per year as soon as 2025, and is looking to invest $125M per year on gaming.
mp1st.com